The retail sector has undergone major changes in recent years and is facing many challenges. One of these is the data collect and management, which has become crucial in digital era. To solve this issue, Business Intelligence has become a key solution, with the creation of dynamic, reliable and easily understandable commercial dashboards.
SALES MONITORING DASHBOARDS FOR RETAIL
GATHERING HIGH VOLUMES OF DATA FROM MULTIPLE SOURCES
With the rise of e-commerce, click and collect and outlets’ digitalisation, the retail industry had to transform and diversify. Sales channels have multiplied, as have the sources of data. The way of collecting, processing and analysing data has therefore become much more complex.
Hence the need for a powerful and agile business intelligence software, with the inherent ability to gather and process large volumes of data. Through a dynamic and clear commercial dashboard, retailers have an accurate view of their business and shops. DigDash is optimised for large-scale deployments (up to 10,000 shops).
MEASURE AND SHARE SALES KPI
The retail sector is brimming with performance indicators that must be included in a proper sales report, but which can be difficult to measure and communicate. And the multiplicity of outlets makes it even more difficult… This is why the DigDash Enterprise BI platform offers a high level of granularity : the sales monitoring dashboards can be used to manage all types of KPIs on a national or local scale, by outlet, by channel or by product category.
Turnover, margin, profit, cashflow, rush hours… All essential indicators can be monitored continuously with a macro or micro vision. Sales targets, by period or by geographical area, can also be checked and compared with each other in a few clicks. Finally, Business Intelligence allows information to be shared seamlessly throughout the company, from top management to shop managers. All of this is presented in a fun and accessible way, thanks to data visualisation.
MANAGING THE COMMERCIAL PERFORMANCE OF OUTLETS
By compiling shop KPIs into dynamic sales dashboards, DigDash is able to provide executives and managers with a decision-making solution based on the visualisation and analysis of consolidated performance by outlet, channel, region, country,… or any other level of granularity specific to the retailer.
This makes it easy to draw up reliable forecasting reports, to work on less profitable points of sale or on low-selling items. In addition, Business Intelligence offers an omnichannel vision that allows all sales channels to be adjusted and optimised independently.
OPTIMISING THE SUPPLY CHAIN EFFICIENCY
Inventory, order and resupply management are key elements of profitability in retail. Specific management indicators, alert and notification functions, integration of supplier streams and development of dedicated extranets… Our solutions are designed to maximise the performance of the supply chain.
Our purpose is to foresee and prevent any dysfunction in the supply chain and to manage it precisely from A to Z, thereby avoiding stock-outs.
IMPROVING CUSTOMER EXPERIENCE THROUGH DATA STORYTELLING
In the era of Marketing 4.0, omni-channel consumer data analysis is a must for retailers. Profile, purchase behaviour, loyalty, satisfaction, recommendation… DigDash consolidates millions of customer data from heterogeneous sources. Thanks to data storytelling, the software allows Marketing and Consumer Insights teams to improve the customer experience in a targeted way.
OUR CUSTOMERS' TESTIMONIALS
DASHBOARDS FOR FIRSTSTOP NETWORK SHOPS
“The self-service decision-making, with the web-based platform of DigDash, is a very useful feature. It gives users a certain level of autonomy, to reply to ad-hoc queries or urgent needs.”
COMMERCIAL AND FINANCIAL DASHBOARDS FOR THE DELTA PLUS GROUP
“DigDash stands out on the technical side. During the presentation of the solution, a test was carried out in front of us, on one of our databases, and the tool was able to quickly manage several million lines of data.”
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