{"id":5469,"date":"2019-10-18T09:47:08","date_gmt":"2019-10-18T07:47:08","guid":{"rendered":"https:\/\/www.digdash.com\/?p=5469"},"modified":"2019-10-18T10:58:09","modified_gmt":"2019-10-18T08:58:09","slug":"dataviz-charts-kpi","status":"publish","type":"post","link":"https:\/\/www.digdash.com\/en\/news-articles\/business-intelligence-bi\/dataviz-charts-kpi\/","title":{"rendered":"DataViz: Choose the Right Charts for your KPIs"},"content":{"rendered":"

Data-based marketing, or data-driven marketing<\/strong>, is based on indicators that reflect the performance of each type of action. These are referred to as KPI<\/strong>, or key performance indicators, and are best presented in a way that is understandable at a glance. Choosing the right graphical representation for each indicator<\/strong> is therefore key to facilitate decision-making.<\/p>\n

The Value of an Intelligent Dashboard<\/h2>\n

When we speak of Business Intelligence<\/strong>, we mean the ensemble of tools and applications necessary for decision-making. However, defining priorities and arranging information in such a way as to clarify results is not always easy. A dashboard must be\u00a0intuitive ans agile et agile<\/span><\/strong>, and capable of alerting and assessing a situation perfectly if it is to save us time. This is true regardless of the analyst’s competence.
\nPerformance indicator charts also make it possible to read analytical data or, better yet, to visualize them instantly.<\/p>\n

Which chart is best given my KPI?<\/h2>\n

The choice of a performance indicator chart depends on the data to be represented.
\nWhether in circular, curve, or column format, a KPI dashboard must facilitate an easy reading of statistics or any other information internal or external to the company.<\/p>\n

Pie Charts or Half-moon Charts<\/h3>\n

\"\"<\/p>\n

This example of a KPI chart is widely used to represent percentages including percentage of new customers, one-time customers, and regular customers as a proportion of total customers, etc. The half-moon<\/strong> performance indicator chart is used to convey trends.<\/p>\n

Curve or Line Charts<\/h3>\n

\"\"<\/p>\n

The curve chart is well suited to an easy reading of the statistics in question, allowing for an immediate view of progress over a given period of time<\/strong> and a comparison with any previous period. The line chart is used, for example, to show sales numbers for a product over a six-month, one year, or longer time period.<\/p>\n

Histograms and Stacked Columns<\/h3>\n

These two graphical representations, made with a variety of colors, provide a very clear vision of the values or results obtained<\/strong> for a product or service. Colors are designated as representing the strongest or weakest progress.<\/p>\n

\"histogramme<\/strong><\/p>\n

‘Radar’ Charts<\/h3>\n

Some dashboard tools offer charts more advanced than the more commonly used representations. The so-called ‘radar’ chart<\/strong> displays your data in a flower shape, and makes it easier to read several KPIs simultaneously. These are a good compromise for understanding at a glance which KPIs are effective and which need to be optimized.<\/p>\n

\"graphe
\n<\/strong><\/p>\n

Gauge Charts<\/h3>\n

To measure a progress, determine the health status of a KPI<\/strong> or even its evolution, the color gauge chart is the most suitable option. The colors, from green to red, provide you or your collaborators with a very quick understanding of your indicators.
\nDigDash dashboards are designed for you, and can be adapted to your specific business needs. They will make it possible for you to harness your data and create dynamic dashboards that are user-friendly and easy to understand for your whole team.<\/p>\n

\"jauge
\n<\/strong><\/p>\n

DigDash dashboards are designed for you, and can be adapted to your specific business needs. They will make it possible for you to harness your data and create dynamic dashboards<\/strong> that are user-friendly and easy to understand for your whole team.<\/p>\n","protected":false},"excerpt":{"rendered":"

Data-based marketing, or data-driven marketing, is based on indicators that reflect the performance of each type of action. These are referred to as KPI, or key performance indicators, and are best presented in a way that is understandable at a glance. Choosing the right graphical representation for each indicator is therefore key to facilitate decision-making. … Lire plus<\/a><\/p>\n","protected":false},"author":21,"featured_media":3264,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[26],"tags":[],"class_list":["post-5469","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-intelligence-bi"],"acf":[],"yoast_head":"\nDataViz: Choose the Right Charts for your KPIs<\/title>\n<meta name=\"description\" content=\"Dataviz - Choosing the right graphical representation according to the selected KPIs is a key action to facilitate decision-making within the company\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.digdash.com\/en\/news-articles\/business-intelligence-bi\/dataviz-charts-kpi\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"DataViz: Choose the Right Charts for your KPIs\" \/>\n<meta property=\"og:description\" content=\"Dataviz - Choosing the right graphical representation according to the selected KPIs is a key action to facilitate decision-making within the company\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.digdash.com\/en\/news-articles\/business-intelligence-bi\/dataviz-charts-kpi\/\" \/>\n<meta property=\"og:site_name\" content=\"DigDash\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/DigDash-151663734873370\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-10-18T07:47:08+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-10-18T08:58:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/preprod.digdash.com\/wp-content\/uploads\/2019\/04\/blog-digdash-bigdata-decisionnel-bi-data-dataviz-tableaux-de-bord-logiciel-business-intelligence-big-data-analytics-56.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1638\" \/>\n\t<meta property=\"og:image:height\" content=\"622\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Lucie PANTEIX\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lucie PANTEIX\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.digdash.com\\\/en\\\/news-articles\\\/business-intelligence-bi\\\/dataviz-charts-kpi\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.digdash.com\\\/en\\\/news-articles\\\/business-intelligence-bi\\\/dataviz-charts-kpi\\\/\"},\"author\":{\"name\":\"Lucie PANTEIX\",\"@id\":\"https:\\\/\\\/www.digdash.com\\\/en\\\/#\\\/schema\\\/person\\\/44be322b136012d75ae403900e90e971\"},\"headline\":\"DataViz: Choose the Right Charts for your KPIs\",\"datePublished\":\"2019-10-18T07:47:08+00:00\",\"dateModified\":\"2019-10-18T08:58:09+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.digdash.com\\\/en\\\/news-articles\\\/business-intelligence-bi\\\/dataviz-charts-kpi\\\/\"},\"wordCount\":532,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.digdash.com\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.digdash.com\\\/en\\\/news-articles\\\/business-intelligence-bi\\\/dataviz-charts-kpi\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.digdash.com\\\/wp-content\\\/uploads\\\/2019\\\/04\\\/blog-digdash-bigdata-decisionnel-bi-data-dataviz-tableaux-de-bord-logiciel-business-intelligence-big-data-analytics-56.jpg\",\"articleSection\":[\"Business intelligence\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.digdash.com\\\/en\\\/news-articles\\\/business-intelligence-bi\\\/dataviz-charts-kpi\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.digdash.com\\\/en\\\/news-articles\\\/business-intelligence-bi\\\/dataviz-charts-kpi\\\/\",\"url\":\"https:\\\/\\\/www.digdash.com\\\/en\\\/news-articles\\\/business-intelligence-bi\\\/dataviz-charts-kpi\\\/\",\"name\":\"DataViz: Choose the Right Charts for your KPIs\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.digdash.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.digdash.com\\\/en\\\/news-articles\\\/business-intelligence-bi\\\/dataviz-charts-kpi\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.digdash.com\\\/en\\\/news-articles\\\/business-intelligence-bi\\\/dataviz-charts-kpi\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.digdash.com\\\/wp-content\\\/uploads\\\/2019\\\/04\\\/blog-digdash-bigdata-decisionnel-bi-data-dataviz-tableaux-de-bord-logiciel-business-intelligence-big-data-analytics-56.jpg\",\"datePublished\":\"2019-10-18T07:47:08+00:00\",\"dateModified\":\"2019-10-18T08:58:09+00:00\",\"description\":\"Dataviz - 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